a washed hoodie looks worn from day one. that’s not a defect, that’s the finish. at ATAVIST, the faded black look is part of the product: the hoodie is washed and treated after printing so it arrives as if you’ve owned it for years. but a washed finish keeps changing. here’s how to make sure it ages well instead of falling apart.washing turn inside out, always cold or max 30°C / 85°F gentle cycle mild detergent, no bleach, no fabric softener don’t soak, don’t wring, don’t scrub every wash fades...
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